Social Media Guide to the World Cup
Posted on Jun 10, 2010 by Jackie Adkins
Let me start by saying that if you’re looking for a marketing or social media post, then carry on and come back next week. Today, I have a public service announcement to make. That announcement is: the greatest sporting event in the world, the World Cup, begins tomorrow. You can catch games on ESPN, ESPN2, and ABC.
In case you weren’t already aware, you also now have plans on Saturday, June 12th, as you’re going to be watching Team USA take on England in their opening match of the tournament. If you ask me, the way to watch the game is going to a local bar, as it will be 10 times more fun watching it with a crowd of people who are hooting and hollering during the entire match. Check out the list of official US Soccer bars on their site.
If you are planning on tuning in, I’d recommend giving the @USsoccer Twitter account a follow, as they are really good about giving live updates as well as behind the scenes content. You can also check out some of the great videos they have through their Studio 90 crew on their website, where you can learn about the team, see where they’re staying in South Africa, and all sorts of other behind the scenes info (be careful, it’s easy to waste an hour or two watching).
Now, since most of the games are taking place at 7:30am, 10:00am, or 2:30pm, the world will be watching as we are…working. While some of you may prefer to avoid any mention of the games to avoid spoilers, others may want to follow all of the news and updates with the marvelous tool that we know as social media. So, to your employers, I apologize, as your productivity will likely decrease until July 11th, but hey, following your country at the World Cup isn’t just fun, it’s patriotic gosh darnit!
For Twitter, there are all sorts of Twitter accounts that can keep you up to date on the action while at work. For some of those, check out the Twitter list I’ve created over at http://twitter.com/jackieadkins/footy-footy-futbol
And, as far as staying up to date via blogs and such, some mighty fine options for you there include:
So there you have it, now you have no excuse to not be following the World Cup over the next month.
Tune in today (Thursday) at 3pm EST on Twitter for #CupChat, where we’ll spend an hour talking about “the beautiful game.” The chat is set up both for soccer fanatics to discuss the top issues around the World Cup and also for soccer noobies to join in on the conversation. So whether you’re wanting to complain about the new ball or just looking to educate yourself in preparation for the World Cup, you don’t want to miss it!
Update: You can now view the transcript of #cupchat.
Have some other great social media resources to share? Leave them in the comments below!
Image by whats_ur_flava2000
